Sales Funnels That Convert
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If you’ve been promised the world, and invested thousands of dollars in agencies…
Only to be disappointed with results that flopped like a dead fish, it’s time to say goodbye to cookie-cutter formulas.
If you’re reading this right now, chances are you’ve had a disappointing experience with an agency in the past.
Perhaps you’ve spent thousands of dollars on your website, tried SEO, Google Adwords, Linkedin, Facebook ads, sales funnels and automation.
Yet your business is still not where you want it to be.
We see it all the time.
For instance, John is in the finance industry and invested tens of thousands of dollars with an agency to run some Facebook ads into a funnel that had no hope of converting.
Yet it was formula based, which doesn’t work for industries which require a high level of trust.
This is the Biggest Problem With
Digital Marketing Today
There’s no research into your web presence, analytics, average customer value, and competitors.
There’s no time taken to get inside the head of the business owner. To understand your vision. Your drive. Your thinking – and where you want to go.
There’s no investigation into what’s going on inside the head of your client, in order to create a compelling offer.
This works fine for the agency, but not for the client because…
The Only Marketing Playbook You'll Ever Need!
Download our proprietary 45-point marketing playbook to discover the most important quick wins to boost your conversions & to get your online assets working hard for you…
If you don’t lay the groundwork, you’ll end up…
- Advertising on Facebook when you should be on another platform.
- Investing way too much time on social media branding.
- Blasting your list with annoying emails.
- And bottom line, using a hammer to cut down a tree instead of a saw.
That’s why we created Explosion Marketing, an elite team of advanced digital marketers
who don’t just give you one piece of the jigsaw puzzle,
but take a wholistic view of growing your entire business
which gets results like this…
Steering our clients to optimal growth in their business using a guided personal and bespoke approach.
"My online enquiry and phone calls has increased by over 50% and these clients are targeted, paying customers who want instant results. My company has enjoyed the benefits of greater revenue and more exposure in my niche industry."
"We needed to get our website, SEO and Facebook sorted for Sofitel and the tracking and analytics, and Nyrie delivered as promised in us achieving this for us. Now we can track what we need to and performance is increasing all the time."
"My team and I worked with Nyrie and her team to have our website redeveloped. Not having done one for a while, we really needed some great guidance. We are delighted with the outcome. Nyrie’s greatest attributes are her responsiveness, patience and flexibility"
"When I first met Nyrie from Explosion Marketing, I was a little surprised ... Nyrie did not look like what my perception of a digital marketing expert was. Boy was I wrong ... Nyrie took the time to understand our charity organisation and put together an online marketing strategy through Facebook, with a budget that suited our needs.
And the strategy worked, we received numerous leads for our Crossroads Disability Program. Unfortunately due to COVID-19 we have had to put Crossroads and our Facebook marketing on hold. But once we can see the light at the end of the tunnel to restart Crossroads, we will restart our Facebook marketing campaign with Explosion Marketing.
When we had any questions, Nyrie was available to answer them and when we wanted to change a post, the changes were made quickly.
I have no hesitation in recommending Nyrie Roos and the Explosion Marketing team for all your digital marketing needs."
"Explosion Marketing is a fantastic marketing partner. The team went above and beyond recommending, improving business, driving additional revenue from the digital space. We have seen an increase in traffic we never expected and growing. Very happy with the service we have received and they gave us a great kick start to our business including an amazing website from which to launch."
"Nyrie is an exceptionally talented marketing professional. She has very in-depth knowledge of all aspects of digital marketing and SEO. We are in a highly competitive retail design industry and she consistently delivered on what was promised and increased our client leads. I have no hesitation in recommending Nyrie’s services."
"I highly recommend Nyrie and the team at Explosion Marketing. Nyrie has the amazing ability to make the complex simple and her outcome-focused approach is refreshing. Her support of my small business growth and website design really has been a game-changer."
"Explosion Marketing helped us get 3432 people to sign up to our database at an average of 80c per click, for our restaurants and dining venues in Sydney. They made sure we got the best use out of our spend and saved us a lot of money while increasing our conversions."
"These guys really know how to take things to a whole other level and they do it with ease and without stress to me. They are like a breath of fresh air and are the “real deal” when it comes to doing what they do best….website design and development, and getting you conversions and business growth."
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The reason we succeed where others fail is because every client gets taken through our 6 step “Sherpa Model”…
1. ANALYSE
Set your business up for long-term success with a brand strategy & voice that will bring your competitive positioning to life.
Your target market
What's worked well and failed in the past
The marketing assets at your disposal
Competition
Domain age
Repurchase frequency CLifetime value of a client
2. STRATEGISE
You wouldn’t use a hammer to cut down a tree.
Or a saw to bang in a nail.
Likewise, before executing any tactics it’s critical to identify what digital marketing tools are required to get the job done of growing your business.
Our strategy document is thorough. We map out your positioning, goals and vision while taking into account the terrain of the current marketplace. The end result: a step-by-step game plan to take your business from where it is, to where you want it to be.
Our strategy document is thorough. We map out your positioning, goals and vision while taking into account the terrain of the current marketplace. The end result: a step-by-step game plan to take your business from where it is, to where you want it to be.
3. MESSAGING
Chances are your current branding is dated and doesn't tell your brand story.
It isn't consistent across all of your marketing channels. You cringe at it and you know it’s negatively affecting your business.
Your business has outgrown its branding.
Problem is… If you fail to evolve as you grow – it will stifle your business growth. It;s time to tell your brand’s story, maximizing leads, with a custom design that will out-perform your competition!
It isn't consistent across all of your marketing channels. You cringe at it and you know it’s negatively affecting your business.
Your business has outgrown its branding.
Problem is… If you fail to evolve as you grow – it will stifle your business growth. It;s time to tell your brand’s story, maximizing leads, with a custom design that will out-perform your competition!
4. DESIGN & DEVELOP
It’s time to bring your vision to life. Here’s where you’ll see the creative for your web site, banners for your emails, and ads campaigns.
This is the most exciting part of the process. Most people don’t realise what’s missing until they see an ‘original recipe’ design based on a thoroughly researched client persona.
This is the most exciting part of the process. Most people don’t realise what’s missing until they see an ‘original recipe’ design based on a thoroughly researched client persona.
5. AUTOMATE
Most agencies start here, however you’ll have a major advantage as you’ve laid the groundwork before initiating the initial promotions and campaigns.
We usually begin small, as it’s best to execute fewer campaigns well.
Then we use the initial feedback to refine the process. Following this, additional strategies are bolted on and we scale up to the next stage.
We usually begin small, as it’s best to execute fewer campaigns well.
Then we use the initial feedback to refine the process. Following this, additional strategies are bolted on and we scale up to the next stage.
6. MEASURE OPTIMISE GROW
This is a critical part of the equation because it will make you stand out from your competition, so you can…
[green light] Start charging what you’re worth, and
[red light] Stop being a commodity in the marketplace.
Make no mistake – the right message with the right offer, combined with a marketing flow which creates trust, will change the nature of your business – and ensure a steady flow of reliable leads hits your inbox.
Some Brands we've Worked With
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Most clients work with us over a minimum of a 12 - 24 month period. Others stay with us for years. In fact, our average client is onboard for 4 years +
The investment is a fraction of the cost you’d pay someone inhouse, and we bring an entire team to the table with far more experience.
Over this period, we’ll develop an omni-channel strategy and get you speaking the right language across all your marketing touchpoints.
Via our proven systems and processes, you’ll begin connecting with your customers at the right time, on the right channels, and with the right content to get quality leads and sales.
Most importantly, if we recommend it – we have implemented it.
From Facebook advertising, social media marketing, content marketing, SEO and SEM, Google Adwords and optimised website design mixed with intelligent marketing automation, we’ll find the smartest path to support you in reaching your destination.
As you can see from the testimonials on this page, the marketing strategies we’ll execute for your business are among the most powerful and effective in the world.
What we put in place can transform your business forever, as it has for many others.
And I can promise you:
You’ll get a vision for your business that really opens up your eyes.
You’ll get to work with someone who listens.
And you’ll get to work with a flexible team who will work with you to make that vision a reality.
What’s more you’ll be guided every step of the way with evidence based digital strategies, including a 6 month multi-channel game plan.
However this isn’t for everyone.
It’s only for business owners who are truly serious about climbing the digital marketing mountain, and taking the required steps to reach the top.
We’ll take on the majority of the load, however we are only interested in dealing with those who are dedicated and committed. So please go into this adventure with your eyes open.
If you feel like it’s a good fit, I can promise you we will work with you to transform the way your business operates.
I look forward to chatting with you soon. I know it will be one of the most enlightening sessions you’ve ever had, and I can’t wait to share the strategies we can use to grow your business.
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