If you use Instagram to market your business then it may be time to think about how you can boost your use of Instagram Stories so that you can reach your target market lading up to and over the holiday season.

If this is something you can see being a winner for your business, then you’ve hit the jackpot because Instagram has published a new set of Stories tips

The tips cover a number of creative options. None of these are overly hard to implement and will help you use outstanding visual effects and additions to bring your stories to life.

I recommend that you take five minutes to read the full post from Instagram

This will give you a great overview, filled with all of the details.

Here’s a summary to wet your appetite.

To start off Instagram gives you some ideas for how and when business brands can get the most out of using Stories in their marketing everyday:

Instagram Stories tips

Now based on the example above, start writing down your ideas for Stories that you can use to market your business.

Now you ahve the story ideas let’s start thinking about the creatives. Think about the different font and text colours that really align and tell the story. It’s amazing how using different fonts and clours can embellish and make your story “pop”.

Whilst these tips may seem simple, they are really handy and often overlooked. Sometimes simplicity ahs the most impact.

To make this even easier Instagram have provided tips on color gradients, sticker and even the use of GIF’s to create your very own stunning and  interactive Stories.

Here’s just one we found that is particularly useful:

Instagram Stories tips

If you would like to take a deep dive into how to create Instagram Stories, have a read of Instagram’s full post

You certainly want be disappointed as they have covered everything to help you bring your story to life.

More and more people using Stories every day so you can’t afford not to.

Take the time and dive into Instagram’s full tips on the Instagram Business blog.  Enjoy!

Nyrie Roos

Author Nyrie Roos

Nyrie is a digital marketing consultant, website developer, social media marketer and SEO specialist based in the Tweed Valley and Brisbane. Nyrie enjoys working closely with digital marketing teams and action orientated business owners to implement their digital marketing strategy in a way that’s results-focused, simple and effective.

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